Heddon
Dowagiac, wood and early plastic, model families that remained in production for decades.
Creek Chub
1916 Indiana maker known for painted scales, metal lips, and highly collected wood baits.
Fred Arbogast
Jitterbug, Hula Popper, Hawaiian Wiggler, and influential topwater design.
South Bend
Oreno families, many shapes and finishes, and a rich South Bend manufacturing story.
Pflueger
One of the old tackle names, with early paint innovation and broad tackle production.
Unmarked & regional
How to document unknown, store-brand, folk-art, and small-maker lures without overclaiming.